Zeppelin is a specialist advertising agency. Our first focus is response. That means anything that will elicit a tangible, measurable and accountable response from your market.

Of course that can be the obvious mechanisms such as sales. Or calls. In fact we'll measure anything - foot traffic, leads, 0800 calls, 0900, web hits, emails, coupons, vouchers, inquiries or appointments.

A recent campaign for TV4's Pepsi Chart Show pioneered the first ever "reality TV" audience participation via SMS text messages.

Our second niche is Television. Around 60 - 70% of our work. In fact if it's Direct Response Televison (DRTV) or "Brand Response" Televison you want you've come to the right place. Zeppelin is the only specialist DRTV agency in Australasia.

Of course for some clients this means we operate as a full service advertising agency because successful TV is often augmented by support print, direct mail, outdoor, web or radio.

For more information on marketing audits, marketing plans, re-branding or brand strategy just ask any of the Zeppelin team. We don't try to be all things to all people and have some incredibly smart strategic partners who we can recommend to help with any aspect of your marketing mix.